Tag ~brand management

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EnquireLabs aims to pull back the curtain on consumer behavior

Australian growth marketing agency Ammo helps startups calibrate their efforts

6 steps to reduce churn for highvolume subscription companies

Heirlume raises 138M to remove the barriers of trademark registration for small businesses

Leanplum acquired by Clevertap as retention marketing platforms consolidate

Is your products AI annoying people

American Airlines starts trialing Google Nest Hubs as translators in its lounges

Carve out a place for your brand with a positioning statement

The productled growth playbook

Apolloio taps 32M to make the process of B2B sales more intelligent

Collect and leverage zeroparty data to personalize marketing and drive growth

GetYourGuide widens its horizons will expand its Originals short tours into day trips and more

Brands that hyperpersonalize will win the next decade

How to hire and structure a growth team

Virtual product placement is coming for TV and movies and Ryff has raised cash to put it there

During a downturn sales teams should think like product managers

Videos lead brand creative growth with 3x increase since 2017

Even startups on tight budgets can maximize their marketing impact

Customer feedback is a development opportunity

Led by exAmazonians Acquco raises 160M to buy and scale ecommerce businesses

Tackling touchpoints on your customers path to purchase

Slowdown or not Chinas luxury goods still seeing highend growth

Brand is more than meets the eye

Create target customer personas to develop successful growth strategies

5 questions startups should consider before making their first marketing hire

Use creative automation software to amp up your brands lowerfunnel assets

Upscribe raising 4M wants to drive subscriptionfirst DTC brand growth

Whats driving the global surge in retail media spending

Smart growth tactics can put accountbased marketing within reach for startups and SMBs

Ecommerce aggregator Merama gets its horn after just 12 months in business

Andreessen Horowitz funds Vitallys 9M round for customer experience software

Helping banks refine sales pitches and customer service Minneapolisbased Total Expert raises 52 million

One CMOs honest take on the modern chief marketing role

To fully embrace productled growth build a strong product ops team

When to ditch that nightmare customer before they kill your startup

6 steps to reduce churn for high volume subscription companies

How to acquire customer research that shapes your gotomarket strategy

Romanian marketing expert Robert Katai explains how to get the most out of your content

Develop a buyers guide to educate your startups sales team and customers

When should your B2C startup enter a new market

Ometria raises 40M C round to automate CRM for retailers

From startups to Starbucks: The embedded API opportunity

What I learned the hard way from naming 30 startups

How to improve retention growth marketings golden metric

Will the 2020s be online advertisings holistic decade

Endgame grabs another cash infusion as productled growth momentum builds

Verified Expert Brand Designer: Studio Rodrigo

Customer experience startup Clootrack raises 4M helps brands see through their customers eyes

Consumers and data are driving changes in the insurance sector: Where are we headed

No code tool maker Heyflow nabs 6M to fix your customer conversions