writes copy 05 Mar 2018

Pharrell Williams celebrates Holi festival with Ranveer Singh for Adidas Originals

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Adidas  Originals has joined forces once more with Pharrell Williams, promoting the musician's  latest collection for the brand with an ad inspired by Holi,  India's festival of colour.   Bollywood actor Ranveer  Singh features in the spot, which showcases in full 360-degree technicolor  glory a Holi  party organised with the help of fellow celebrity VJ Anusha Dandekar. Williams' 'Powder Dye' capsule collection for Adidas Originals follows on from  his 'Hu Holi  Adicolor'  and 'Hu Holi Blank Canvas' ranges.   In line with the campaign, Adidas Originals has also rolled out a film explaining the festival of Holi which shows people discussing the significance of the event's colours.   Show me entity :: 18603

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